Recruit the best-qualified undergraduate and graduate students for the University. Ensure we are prepared to support the students we want to attract. Actively seek students who are from under-represented groups.
Last Update: February 20, 2019
On Course; ** priority
Provost Ogren; Deans; VP Enrollment Dyerly; Senior Associate Dean of Student Life, R. Robles; Student leaders; UCIC
2016 - 2020
Recruitment expenses are already incorporated in existing operations budgets. A long-term gradual evolution to a student body with stronger academic qualifications and more diversity by ethnicity/need implies a cost in discount rate and student services.
Over time, an increase in reputation can strengthen U of R’s position in the marketplace and contribute to a higher net tuition revenue/student.
An intentional shift to raise the quality of the UoR education/educational experience and thus enhance the market niche of the University, with the logic that in the longer term this shift in stature will aid recruitment and retention.